Websites for every stage of your business.
I offer four website solutions built around where your business is today - not where an agency wants to sell you to. Same promise across every tier: you own everything. Different scope, different price point, but always the exact same standard of care.
The right website depends on where you are right now.
Not every business needs a $3,500 website. Not every business needs a template. What you need is a professional starting point that fits your goals today - with room to grow when you're ready. Every site I build is fast, secure, and handed to you with full ownership.
Starting at $300 - scaling with your needs.

The Essential Start
A professional design that I customize with your branding, photos, and words. Industry-specific layouts built to look intentional from day one. The simplest way to get online with something that actually looks like you.
- Branding and logo customization
- Content and copy replacement
- Static build deployed to Netlify
$300 flat. Easy editing is not included at this tier. Post-launch edits are available at a reasonable hourly rate.

Custom Foundations
A handcrafted layout built around your brand. Not a template. Designed specifically for your business from the ground up, at a price point that makes sense for where you are.
- Custom layout designed around your brand
- Mobile responsive with SEO foundations
- Full file ownership at handoff
Starting at $800. Easy editing can be added for an additional fee. Best for service businesses ready for a website that feels like their brand without the custom build price tag.

Online Shops
Need to sell online? We can keep it simple with a customized template or build a fully unique store from the ground up. Either way, you own the store and the keys to the kingdom.
- Template option available for budget-conscious stores
- Custom builds start at $1,700
- Full file ownership either way
Easy editing can be added to any e-commerce build for an additional fee.

Custom Solutions
For businesses that need more than a standard site. If you need memberships, portals, or unique tools built around exactly how you work, this is where we start the conversation.
- Memberships, portals, and custom functionality
- Advanced integrations and automations
- Easy editing and full video walkthrough training included
Starting at $3,500. Every custom build is scoped individually so you only pay for what your business actually needs.
Browse the Template Library
Every template is customized with your branding, content, and logo before handoff. New templates are added regularly across a range of industries and price points.
All templates shown are demos based on fictional businesses and are built for visual reference only. Your finished site will be customized to your brand and deployed as a static site on Netlify.

The Boutique
A light, editorial foundation for product brands and boutique shops that want a premium feel without the department store price tag. Built to be integrated with stripe.
View Live Demo
The Studio
A structured, grid-forward foundation for architects, designers, and creative studios whose work deserves to be the loudest thing on the page.
View Live Demo
The Firm
A sharp, data-forward foundation for consultants, agencies, and service businesses that want to feel instantly credible the moment someone lands.
View Live Demo
The Portfolio
A cinematic, full-screen foundation for photographers, artists, and creatives who want their work to stop people mid-scroll.
View Live Demo
The Sanctuary
A calm, booking-forward foundation for wellness practitioners, therapists, and coaches who want their site to feel as grounding as their work.
View Live Demo
The Sanctum
A dark, botanical foundation for apothecaries, herbalists, and makers of sacred things. Built for square integration. Built to feel like walking into your world.
View Live Demo
Coming Soon
Another beautiful, bespoke foundation is currently in development. Check back soon for more details.
View Live DemoStraight talk about working with Rootline
How do I know which service is right for me?
Do I own my website after it is built?
What if I want to make changes after launch?
Not sure where to start? Let's find the best path together.
No pressure, no pitch, no pushing you toward the most expensive option. Just an honest conversation about what your business needs and what makes sense for where you are right now.
Start a Conversation

